Do you know what Core Web Vitals are? Is your site ready? In this episode of website critiques, Sal goes over this latest change to Google’s ranking system, reviews member websites and talks about other best practices you can implement in your own site design.
In this video, we talk about the video production on our recent Senior Influencer shoots. Shooting for social media with our phones, unexpected success with Instagram Reels, shooting with a DSLR for a polished marketing video, and more. This is applicable to ALL genres – not just seniors!
In part 2 of senior marketing, Sal dives deeper into the timeline your senior marketing should follow and what channels to use. He covers direct mail, ambassadors, the 75% off sale, Facebook, social media, and vendor partnerships.