Category: Knowledge Nuggets

To Santa or Not to Santa?

In this clip, Sal takes you through whether or not it is a good option for your studio to offer Santa photo sessions. If your answer is yes, he tells you how you can pull it off.

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Failing Costs Money

In order to make money, you have to spend it. If you’re low on funds, that can seem daunting. In this clip, Sal shares his experience on how he had the balls to invest in marketing when he was just starting out.

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Make It Easy to Say Yes

Think like a consumer. In this clip, Sal gives you multiple ways to get potential clients to say yes with simple landing pages, emails without too many words, ads that make sense, and multiple ways to respond.

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