Marketing for Weddings: Close 2020 Strong
- Track: Wedding Photography
- Tags: Advice, Bridal Shows, Building Relationships, Client Communication, COVID-19, Discounting, Diversifying Your Business, Free Engagement Sessions, In-Person Sales, Pricing, Recognition Marketing, Sales, Vendor Relationships, Weddings
- Air Date: May 28, 2020
In this webinar, Sal talks about the state of the post-COVID-lockdown wedding industry and shares 7 things you can do right now to capture leads and book business.
- Diversifying your business – expanding into new genres
- How do you measure success in your campaigns?
- How do you know where to adjust your campaign if you’re not seeing results?
- Bridal shows – should you still go?
- Should you cut your prices or run specials to bring in cash?
- Offering free bridal sessions & getting the local media involved
- How IPS sessions are changing with state & local restrictions
- Working with your vendors and partners
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