Managing the Album Design Process & Workflow

This week Sal & Alissa talk about managing the album design process and how they are starting to predesign albums for their wedding and portrait clients.
  • Tips for predesigning albums before the sales session
  • The process for designing wedding albums & senior albums
  • Designing pano or top-fold albums like a 15×6
  • Show it to sell it – the importance of showing samples and swatch kits
  • What tool to use for showing clients the album design
  • What tool we use for designing the album
  • Predesigning with up-sells in mind: extra pages, parent albums, second volumes, etc.

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