Headshot Marketing: Part 2
- Track: Headshots
- Tags: Defining Your Customer, Direct Mail, Facebook, Facebook Ads, Headshots, Marketing Plans, Pricing, Session Fees
- Air Date: May 14, 2020
Sal continues sharing the marketing he is preparing in order to go after headshots. Topics covered include updates to the headshot website, his target market and demographics, billboards, direct mail and social media (Facebook) advertising.
- Building a list for direct mail on infousa.com
- Target markets & marketing mediums for headshots
- Content updates to our headshot site
- Should you list pricing for lifestyle/branding shoots?
- Ideas for working with your Chamber of Commerce & local businesses
- Why we’re using billboards and how we’re tracking ROI from them
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