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Boudoir: Part 2
Tags:
Boudoir
,
Pricing
Air Date: November 12, 2020
Description
This week we are wrapping up boudoir with part 2. This week Sal talks specifics on pricing, shooting, target audiences, vendor collaborations, and more.
Topics Covered
Thinking outside the box: how can you stand out in the boudoir/beauty/glamour world?
HOW to target people with higher budgets for photography
Who is your target audience for boudoir/beauty/glamour?
Collaborating with vendors tied to life events: doctors, dentists, plastic surgeons
Facebook marketing: demographics to use for targeting brides & moms
Developing your website: separating your boudoir brand from your other genres
The importance of showing a variety of REAL people and body types on your site
Using lighting, editing, posing & locations to stand out
IPS vs. Real Time Selections for selling
The pricing sheet Sal used for Allure, his boudoir brand
Shooting for maximum diversity and better sales
Dealing with objections: digital negatives, don’t want large prints, don’t like pictures of myself, don’t have any money, etc.
Related Links
Boudoir Part 1
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